Monday, 15 July 2013

Article Marketing Techniques Used By The Pros

By Bob Steele


Even though the article marketing landscape has changed with Google's Farmer/Panda update, you can learn how to make it work better for you. Not long ago, there were two alternative strategies if you were an article marketer. Some focused on getting their content syndicated, while the majority relied on article directories to get ranked by the search engines. Since the updates, however, the search engines are really interested in ranking only quality articles, so it's not enough to simply have them published in a directory.

If you make good use of data, or numbers, in the titles of your article you will catch eyes. Even though this is nothing new, if you do not know about it then it is new to you. This is something that is also extensively used in the headlines for magazine articles. Another important point is to know that the people who write for magazines are paid well for their headlines. The entire headline has to work well and properly address the concerns of your audience.

Content theft is a daily problem on the internet, and something you've likely experienced before. Swiped content is a particular problem if you regularly submit to article directories. If you use the right approach, however, you may be able to turn this problem into a blessing in disguise. When you find your content used without the link back to your site, contact the person who took it and offer them a deal. Don't be angry or threatening, but talk to them in a reasonable manner. First of all, inform them that if they want to use your articles they must publish the resource box or a link; then tell them that you'll be glad to supply them with articles consistently if they agree to this condition. Otherwise, if they ignore your request you will submit a DMCA take-down notice.

The only way you will break the barrier with your net business is to break things wide open with the traffic situation. These approaches do work very well, but you have to be serious and produce strong content. You cannot let any impatience get in the way here, and it takes a little time and focused efforts.

A few years ago the situation with FaceBook advertising has just taken off like a rocket. We are sure you can find FaceBook user groups in your market, and if there is not one you can make one. The need to only publish terrific content is obvious, and you cannot deviate from that as it is all important. People will see who you are, and that is where it all begins with your funnel. You can turn your article marketing into a powerful force for your business when you start acting like you are a professional. Your mental attitude has a lot to do with what you achieve in many areas. Article marketing is a technique that only works when you give it your all and don't give up until you reach your goal. So make up your mind that you will become as knowledgeable about article marketing as you can, and that you'll put your knowledge to good use.




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